bet-at-home.com was founded in 1999 in Wels, Austria, by Jochen Dickinger and Franz
Ömer and was initially only focused on sports betting. With 4.6 million registered
customers around the world and shares listed on the Frankfurt stock exchange, the
company and its subsidiaries make up one of the most successful online bookmakers
and online gaming providers in Europe. You probably recognize the bet-at-home brand
from their several sponsorships of top German Bundesliga clubs. Given this, they
are perhaps one of the most trusted European gaming brands on the market today.
In terms of their sports betting experience, the site layout appears a little dated
and not quite as intuitive as some other sites that invest to re-invent their interfaces
to provide the most easy to use experience. With that said, once you have been playing
with bet-at-home for a little while, you will get used to their layout. It won’t
hold you back in any way. The site is very fast, and this could be a reason they
have kept to their original site style as more ‘bells & whistles’ can slow any site
down. On the plus side, they offer an extensive live betting offering including
what they term ‘last minute online bets’.
In terms of odds and markets, bet-at-home offers odds that would be essentially competitive
and in the middle of the market. Their odds are not generally the highest and not
the lowest. For any single event result, their odds can be toward the high-paying
end, but in the big picture, more often than not they are mid-market rates.
For betting markets, all the top sports are covered as you would expect. However,
if you expect to bet on horse racing, this is not available. Sites that originate
from and mainly serve the UK will assuredly be able to offer these to you. Main
match betting markets are a given for top sports but bet-at-home also offer outright
winner markets when you are hoping to bet on the team or player to lift the trophy.
As Austria is one of bet-at-home’s target markets, you will find new customer bonuses
available, but as ever, you should read the terms and conditions so there are no
surprises in terms of how you may achieve them.
