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Each of the listed sports betting sites provide a great user experience. However, the nature of the bookmaker business means that their will always be variations in the odds offered from company to company. Each firm aims to balance the potential payouts on all outcomes of an event. As money comes in on one outcome, the bookie may need to adjust their odds so as to address this balance issue. A bet with balanced outcomes ensures that a bookie need not cover a win out of their own resources. Ideally the losing bets cover the bets that are won.
If you just enjoy the occasional bet, this likely isn’t an approach for you. However, if you expect to be a serious bettor, this is a serious opportunity, as betting odds can range 3% to 10% for a single match between these reputable companies. As you bet in combination, these odds differences are multiplied together so that the potential payouts can range by over 50% for your bets of interest. So to make the most of your money, it pays to first use an odds comparison site like OddsJet.com.
Think of it this way. Your one bookie, is going to adjust their odds from the time they first publish the odds, to the time of the match. What if the odds for your bet of interest from your bookie are 30% lower than the same bet at another bookie because they adjusted their odds in the opposite direction? Would you be happy knowing you left those potential winnings on the table? Probably not. You will not need to have 10 or more betting accounts. You can really make the most of these odds variations by having two to five betting accounts. Simply compare the odds before you bet, then move on to place the bets with whichever of your betting sites has the highest potential payout.
It’s not just about getting the highest potential returns. Another way to think about why you should compare odds is that you creating the opportunity to operate in a lower odds margin environment.
In business, earnings come through profit margins. It is the same for online bookmakers. The odds margins are usually set anywhere between 2% and 10% depending on the sport, the betting site and the betting market (1X2 match betting, Totals, Handicap etc). Here is how odds margins work for a simple calculation for a typical football match with 1X2 match betting.
[(1/Decimal Odds Home)*100 + (1/Decimal Odds Draw)*100 + (1/Decimal Odds Away Win)*100
Man City -
[(1 / 1.80) * 100 + (1 / 3.50) * 100 + (1 / 4.10) * 100] -
When you play with a bookie, you must play with the odds that they provide, which include the margins they build into them. With just one company, your opinion on the match is at the mercy of their odds and their margins. With the kind of profit margin above, you would need to win around 60% of your bets over time to maintain profitability.
When you first compare your odds with OddsJet, your best available odds might look like this:
Man City -
[(1 / 1.85) * 100 + (1 / 3.70) * 100 + (1 / 4.50) * 100] = 3.3% odds margin.
By comparing odds in the example above, the available odds margins came down over
five full percentage points from over 8.5% to 3.3% for a single event. When this
kind of improvement is applied to your overall betting patterns, you could potentially
stay profitable by winning a little more than 50% of your bets as opposed to nearly
60%. Thus, finding your ideal odds with OddsJet gives you much more room for error
toward profitability. Thus even when it comes to single event bets, OddsJet can
really help you identify the company where you should be laying your stakes for the
highest possible returns -
If you really like combination bets or system betting (aka multiples), then you certainly need to look at comparing your odds with OddsJet. We saw the kinds of benefits above for single match betting. Imagine you multiply those premiums by four, five, six or seven matches. Or imagine multiples or systems betting where we are talking about several combination bets. Potential payouts between reputable bookmakers can range as high as 50%. Imagine that, 50%! Your bets are the same, but some bookmaker companies are ready to pay 50% more.
With this level of potential disparity in payouts, it is hard to understand the huge interest bettors seem to have in taking advantage of free bets as promotional offers, seemingly ignoring the issue of the odds. Getting better odds through comparison will clearly have a far more significant impact on any customer compared to the value of any new customer bonus.